Thursday, September 20, 2007

Latent Symantec Indexing (LSI) - The Key To High Search Rankings

By Monica Hendrix

There are billions of pages online today and the web is growing at such a fast rate that many sites simply can’t get ahead of established websites – but now they can.

Imagine building a site to a formula that search engines are looking for and will rank highly and think what that will do to your bottom line profits.

Well you can if you build your site in the specific way outlined below.
Capturing Top Search Engine Rankings
Websites that are built on the principles of Latent Symantec Analysis (LSA) commonly known as Latent Symantec Indexing (LSI) are a great way of catching top search engine rankings
These sites are themed specifically to their chosen subject and contain all the keywords that are ever likely to be entered into search engines, when people are looking for a site with your chosen subject.

LSI Sites are Now Affordable
LSA / LSI sites are not yet popular and they’ve been known by only a few people.
Semantec websites and the principles to build them have only become known to the majority of search engine optimization companies recently and they’ve now affordable to the smaller businesses.

LSA / LSI websites are constructed with the aim of taking away the top rankings of ordinary web sites. These new sites are perfect for removing and getting above "ordinary" for a very wide range of search phrases.

In conclusion an LSA / LSI site is aimed at getting rankings for anything and everything that relates to the site promoted.

The site gives the search engine exactly what they want to give it a high placing – an expert site, that’s perfectly constructed using "themes" that are inter related.

An LSI site is constructed in the following way:
1. There is a top level keyword phrase that becomes apparent after the keyword research is completed and this keyword phrase is used in the site's domain name.
2. There are subordinate primary keywords that fall under the top level keyword - and these are used for the theming of the site.
3. subordinate to the primary keywords are the third level keyword phrases - these phrases are used to build clusters of 5 or more pages and they sit below one of the primary keyword phrases in the site's structure.

These are the phrases that actually get ranked first and also bring in the most website traffic overall. So if the site has 5 primary keyword themes, and there are 5 3rd. level pages per theme then you have a 31 page website - home page, 5 primary pages, 25 third level pages.

The actual keyword phrases are not known until information has been retrieved from Google's search engine and thousands of phrases are used to build up a Semantic keyword set.
The phrases are normally found by search popularity, number of competing websites, number of ad-word advertisers, examination of the 10 top ranking websites on Google for the market sector - the phrases are then filtered and sorted semantically and then the site is built.
LSI sites in conclusion ,are a great way to take on and beat your competition.

Now the principles are widely known and they have become more affordable, they will become a great new way for sites to capture better search engine rankings and profits.

MORE FREE SEO INFO FOR WEB GREATER TRAFFIC
On all aspects of making your online business more profitable and more about LSI websites visit our website for more effective online marketing strategies at http://www.internet-viral-marketing.com/index.html
Article Source: http://EzineArticles.com/?expert=Monica_Hendrix